GDPR: Why is your Inbox Flooded with all those Terms of Service & Privacy Policy update Emails?

GDPR: Why is your Inbox Flooded with all those Terms of Service & Privacy Policy update Emails?

The situation should sort out soon enough and everything shall come back to normal but for the fact

Published By - Jason Hoffman

Why GDPR ?

If you are an average internet user like I am, there is a good chance you must be experiencing a heavy influx of emails from different websites you use on a regular basis. And if not emails, then a pop-up on every website informing of changes in their privacy policy. Now you must be wondering somewhere at the back of your mind, why is everyone updating privacy policy all of a sudden? Well, there is a pretty good explanation to it. It is the European Union’s General Data Protection Regulation (a.k.a. GDPR).

Why So Many Privacy Policy Updates?

Now that is a very good question, the answer of which lies in the new GDPR policies enforced by the EU on websites serving the EU populace. According to the rules, every website which is catering to the EU’s population must have GDPR compliant privacy policy that states that no website is allowed to collect or use the data of EU residents without their prior permission. This has enabled the users to be in control of their data and created a transparency between users and the websites.

This is an appreciative move by the EU, but it has also resulted in many websites, especially the ones based in the US to block out EU residents from accessing their websites as they are non-compliant. The enforcement of the new regulations should be lauded as the fines for non-compliance are quite harsh, to the tune of €20 million or 4% of the company’s annual global revenue, whichever is higher.

One of the major GDPR privacy policy example is Facebook who has pushed the updates at a quick pace since they have a substantial amount to lose that could add to their already pending lawsuits in the US over its breach and unlawful use of user data. All major websites are now actively pushing out the updated privacy policy emails to their users to ensure the regulations are met with. So anyone receiving the updates need not worry about the emails or the updates to be spam, they are very genuine.

As a user, you might suffer some issues such as not being able to access some of your favorite websites due to the sudden blackout, but it is really just the companies working on their privacy policy updates to be in compliance. The situation should sort out soon enough and everything shall come back to normal but for the fact that one can be rest assured, especially the EU residents that their data would no more be used without their permission, that includes collection, distribution and deletion. It’s definitely a good time to be an EU resident user today!

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